What were the most interesting findings, the useful takeaways, the implications for business? for consumers? i.e., what is the “bottom line”?Explain

Academic journal article summary

Write up a very succinct summary of the research article following the guidelines below (1 page max, one-side) and use the following 5 topics as headings and write one sentence for each:

1) Complete references – authors, date, title, journal name, volume, issue, pages.

2) Which theories were referenced, and what is the main hypothesis?

3) What data collection method was used? Also, provide a brief description of the sample.

4) What data analysis method was used?

5) What were the most interesting findings, the useful takeaways, the implications

for business? for consumers? i.e., what is the “bottom line”?Explain

Link for data for Q’s 1-4:

Link for Q5 help –

 

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