Should the French government relax its AOC system, allowing French vintners to expand the size of their châteaux to capture economies of scale? Why?Explain your answer.

The Growing Trade in Growing Grapes

Write a 4 page paper in APA format .

Read the case, The Growing Trade in Growing Grapes .

Prepare your composition to cover the following topics or questions with in the Body section of the paper described for this assignment:

Both Old World vineyards and New World vineyards compete in the global market place. What are the competitive advantages and disadvantages of the Old World vineyards Of the New World vineyards?

Why are French wines able to command a price premium in export markets?

Should the French government relax its AOC system, allowing French vintners to expand the size of their châteaux to capture economies of scale? Why or why not?

Should the U.S. government adopt an AOC system to ensure the quality of U.S. wines destined for export markets?

 

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