State the country of the company’s headquarters, and the industry sector in which it operates -and then concisely introduce the products it offers, to which geographic markets, and using which modes of transaction .

In a report of total 3000 words, excluding appendices and bibliography, you are required to research the company allocated to you and write three sections of roughly equal word length on the following aspects of the company’s operations:

–1.State the country of the company’s headquarters, and the industry sector in which it operates -and then concisely introduce the products it offers, to which geographic markets, and using which modes of transaction .

Place your view of the Company on the ‘Global Integration/Local Responsiveness’ framework and analyse the ‘local responsiveness’ challenge facing all companies operating in that industry.

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