Identify the firm’s present generic strategy. Does the present strategy fit with market forces? What supporting strategies do the firm use to compete? Has it been effective in establishing a sustainable advantage?

Using tools such as value chain and/or resource based view identify the competencies and skills the firm has that provide the organization with a competitive advantage and summarize their impacts. Conduct a SWOT analysis on the company and describe its strategic relevance and summarize their impact. Assess the strength of the company relative to the […]

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