Follow the format we reviewed in the formatting assignment exactly.
Write a one-page press release announcing the removal of styrofoam cups from all Chick-fil-A restaurants. The news release elements lecture includes a rough sketch of how the release should be structured.
Your final press release should be about 5 or 6 paragraphs long, following roughly this format: Lead paragraph (You’ve already written this, be sure to incorporate my comments.) Context paragraph 1 (dangers of styrofoam, click link for more info) Context paragraph 2 (Impact of Chick-fil-A actions) Quote (You’ve already written this, be sure to incorporate my comments.)
Final paragraph. Cover any odds and ends that you have not touched on yet. Boilerplate. You may or may not need boilerplate depending on the length of the release.
For your values, focus on the idea of Chick-fil-A being about more than just selling chicken. You can find that at the top of their about us page on this link.
My tip for success on the assignment is to take an hour or so writing a draft of your press release today.
Do not worry if it is kind of lame or too long, just crank it out and forget about it for a while. Come back to the news release with a fresh perspective. Spend your time rewriting awkward sentence structures and making sure you address all the fundamentals.
