Identify and analyze each of the major forms of mass media from an historical perspective beginning with books. How have each of these mediums affected society?

Your midterm essay covers the content of our discussions in class and the readings. Prepare a minimum of 5 page essay for submission via Canvas. You should use your class notes and textbook to support your answer to the midterm essay questions.

1. Identify and analyze each of the major forms of mass media from an historical perspective beginning with books. How have each of these mediums affected society? Consider the media ecological affect during the period when each medium was considered the “predominant medium.” In what ways was society or culture changed?

2. Aside from the effects of the mediums themselves, how did the content of media–especially advertising supported media– affect society?

3. How have each of these mediums affected you? Identify the predominant mediums you use and describe how each effects your sense of self and your perspective of the world around you.

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