Principles of Marketing – Discussion Marketing & You
1. Discuss five (5) of the favorite brands that are part of your everyday life, and how and why they became part of it
Nike , Total Gym FIT , Optimum Nutrition , Netflix because I love watching good shows, H&M clothing.
2. What is your overall perception toward these brands?
3. Take a moment to think like a marketer from one of the five brands you just discussed: Who is their target market, and what promotional strategy(ies) do they implement to win over their customers? Did it work on you?