Love and War, The Human Side of Business, A Tale of The Arabic Channel is the story of the inception of a television business in the New York City area. Write an essay of 1000 words or less and in your own words tell me your impressions of the concept, management actions and business acumen of the owners.
Think about what you have learned so far in this course, the tools of marketing, good business practices, etc. and form your essay. After reading this book, what are your feelings about starting your own business?
