Outline an integrated marketing campaign campaign using Paid Media tactics and actions focusing on Advertising and Sponsorship.

Outline an integrated marketing campaign campaign using Paid Media tactics and actions focusing on Advertising and Sponsorship. First, introduce a three-month calendar re: breakdown of activities and associated timeline. Then detail out the main tactics and some of the actions involved in the delivery of the campaign itself. Please consider the aspect of integration, i.e. […]

Outline an integrated marketing campaign campaign using Paid Media tactics and actions focusing on Advertising and Sponsorship.

Outline an integrated marketing campaign campaign using Paid Media tactics and actions focusing on Advertising and Sponsorship. First, introduce a three-month calendar re: breakdown of activities and associated timeline. Then detail out the main tactics and some of the actions  involved in the delivery of the campaign itself. Please consider the aspect of integration, i.e. […]

What is the impact of social media marketing on the performance of SME fitness studios in UAE?What is the impact of content creation on SME fitness studios’ performance in UAE?

Investigating the Impact of social media marketing on SMEs: the case of the fitness industry in the UAE Having one main question and sub question and written in the form of “How” and “what” 1.4 Research Questions: The following questions will be answered through this research: 1. What are the benefits and drawbacks of using […]

What should the campaign messages be?How should the UK government measure the effectiveness of their advertising campaign?

As part of its initiative to encourage a shift from petrol and diesel to electric powered vehicles, the UK government is proposing to undertake an advertising campaign with the following aims: 1) Persuade the public that EVs are a safe purchase and that an appropriate infrastructure is being built to accommodate them; 2) Incentivise other […]

Provide in-depth discussion on the meaning of your results and how do you interpret them as a qualitative researcher.

Data analysis should be done using the QDA Miner and ANTCONC or MNIVO software application. Include various output from the software such as codebook, memos, display matrix, tables, charts…etc. Provide in-depth discussion on the meaning of your results and how do you interpret them as a qualitative researcher. You will focus on how the results […]

Identify at least three to five articles related to current academic knowledge on our understanding of consumers through marketing research.

How marketers now have greater insights into their customers than ever before Identify at least three to five articles related to current academic knowledge on our understanding of consumers through marketing research. These articles need to be peer reviewed and represent advanced understanding of consumer research and how marketers now have greater insights into their […]

Analyse and assess the impact of economic factors on media industry decisions and how environmental factors influence the use of marketing communications.

Marketing Communications Core text which outlines a range of environmental influences that shape marketing communications. Communications PDF EBook_o7, Pearson Education, Limited, 2016. Discuss, using a product or service of your choice, how these influences might impact upon the organisation’s marketing communications strategy and conclude why an understanding of these influences is important in determining an […]

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